Do you have a theme for this party you’re about to throw? Don’t just stick it at the top of a Word document and call it good. It’s not. Make all of your materials shout that theme at full volume. Get your attendees excited about what they are about to experience.
Just showing up at the party? Come well-dressed. Whether you want to capture those wandering eyes with abstract imagery or lay it out in plain English for everyone to see, booth panel graphics are an easy way to draw conference attendees into your space.
LOGOS & ICONS
Think of a logo as a visual handshake. It can create an immediate connection between a customer and your business. As the foundation for your marketing efforts, is should be simple, clean, unique, and memorable.
There is so much talk about the Internet in business, and for good reason. A website has become a requirement for a successful business. However, the seemingly ancient art of printing has lost none of its potency.
If you are attending a networking event or conference and you don’t come with a stack of brochures displaying your product, service, or event in all of its glory, you are missing out on a prime marketing opportunity. Gave them your business card with a web address? Great! Guess what? They have a stack of those cards from your competitors. And yours is now lost at the bottom of their briefcase. But fear not, for that full-color brochure you also handed them just caught there eye again…
Even simple motion graphic animations can punch up and otherwise run-of-the-mill presentation. Add a little video and maybe a custom music loop and you’ve got something that people will stop and notice.
Using industry-standard tools, I’ve served as video editor, motion graphics creator, sound engineer, composer, and even provided the occasional voice over.